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Design and Marketing Trends that Appeal to and Attract Start Ups

  • michaelsogrady
  • Jun 5, 2013
  • 2 min read

The ULI Young Leaders Group presents a panel discussion for everyone about the rise of Washington, DC’s technology start up community. The overall success rate for entrepreneurship in the region places the Washington, DC area as one of the top places in the country to innovate – fourth nationally for tech start-ups.

DC has accelerators, incubators, nationally recognized VC firms, and local government agencies that are committed to fostering further development of this scene. Further, local tech entrepreneurs have capitalized on the security and software needs of the federal government over the past 25 years.

As the region continues to attract a well-educated, young workforce the number of entrepreneurial ventures is accelerating as quickly as the business cycles. Join ULI’s education committee to understand what indicators prove fruitful for local entrepreneurship, how local government attracts start-ups, and how the real estate community has begun to adapt workspace and business models to accommodate the non-traditional needs of these firms.

Topics of discussion during the event will include:

The primary business models that support start-up activity and how commercial real estate experts are mitigating property-level and financial risks while capturing market opportunities. The local Government initiatives to support start-up businesses. The demographics of start-ups and why the DC region is one of the top cities in the U.S. to attract talent. The unique business challenges for start-ups and how those challenges translate to real estate space utilization.

How to design and market space to start-ups

Speakers:

  • Angie O’Grady – COO, Carr Workplaces

  • Andy O’Brien – National Director, Tenant Representation, Jones Lang LaSalle

  • DJ Saul – CMO, iStrategy Labs

  • Jennifer Boss – Office of the Deputy Mayor’s office for Planning and Economic Development

Program:

7:30-8:00 AM – Registration and breakfast

8:00-9:30 AM – Panel discussion and Q+A.

Registration Information

Member Non-Member

Young Leader/ Student $10 $20

Non Young Leader/Student $20 $30

Angie OGrady

Cooxist

Executive Leadership

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